What's Your Golden Goldfish

What's Your Golden Goldfish explores the vital difference between customers and employees in the realm of business, emphasizing that 80% of profitability stems from the top 20% of these stakeholders, referred to as the "Vital Few." This book introduces nine actionable strategies to enhance customer advocacy and boost employee engagement through thoughtful "little extras." It is the third installment in the goldfish trilogy, following the successful What’s Your Purple Goldfish and What's Your Green Goldfish, both of which were built upon a foundation of crowdsourced examples from over 2,200 contributors.