Spend Shift

In "Spend Shift," experts John Gerzema and Michael D'Antonio explore the emerging values-driven economy following the recession, highlighting how consumer expectations are evolving. By traveling across eight key states, they uncover five significant shifts in values and behaviors that are influencing both individuals and businesses. Through interviews with industry leaders and proprietary data, the authors provide insights on how companies can effectively engage with the post-crisis consumer, making this audiobook a valuable resource for understanding the changing landscape of consumerism.