It’s About Time!

"It's About Time!" by David Smith explores a proven, data-driven approach to overcoming resistance and inspiring change within the senior living industry. Drawing on over 30 years of experience, Smith introduces Prospect-Centered Selling®, a methodology rooted in the psychology of change, and shares case studies and step-by-step strategies to improve occupancy rates and speed up conversions. This book offers a fresh perspective on sales tactics, aiming to help professionals achieve greater success while helping others transition into a new, vibrant phase of life.