When Fish Fly

When Fish Fly shares the inspiring story of the Pike Place Fish Market and its owner John Yokoyama, offering insights into how he transformed his business by fostering a unified and vibrant company culture. The book presents Yokoyama's strategy for achieving remarkable results, emphasizing the importance of inspiring employees and delivering exceptional customer service. It serves as a practical guide for owners, managers, and front-line workers seeking to energize their teams and enhance their business.