Tough Things First

"Silicon Valley's longest-serving CEO, Ray Zinn, shares the lessons learned from his remarkable 37-year leadership journey, including building a profitable company without venture capital and leading through personal adversity. In Tough Things First, Zinn offers practical guidance on vision, discipline, leadership, and creating a positive corporate culture, emphasizing the importance of mindset, body, and heart in achieving success. This inspiring book provides entrepreneurs and leaders with straightforward advice on navigating changing markets, fostering growth, and cultivating resilience. Zinn’s insights aim to empower readers to tackle challenges effectively and lead with purpose."