Making Money Moral

"Making Money Moral" by Judith Rodin and Saadia Madsbjerg examines how a new wave of innovators are transforming capitalism by linking purpose with profit to address global challenges. The book explores the tools, strategies, and investment approaches that enable private-sector investments to generate both financial returns and positive societal impacts. It provides insights for leaders and investors interested in leveraging market forces for good while navigating the complexities of impact measurement and regulation.