Wild Company
Narrated by Elisabeth Rodgers , George Newbern
- Released
- March 8, 2016
- Length
- 5 hrs 16 mins
- Format
- Unabridged Audiobook
- Publisher
- Blackstone Audio, Inc.
In "Wild Company," Mel and Patricia Ziegler share their remarkable journey from having $1,500 and no business background to founding the internationally renowned retail brand Banana Republic. Through their engaging storytelling, they reveal how they transformed military surplus into stylish safari wear, embodying creativity and adventure. Alternating narratives provide insights into their innovative marketing strategies and original merchandise, making their story a captivating blend of love and business. This inspiring account encourages listeners to pursue their passions and forge their own paths in life and work.
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