Why It Keeps Breaking

Why It Keeps Breaking reveals how the failure of many businesses stems from system reliability issues caused by complex, human-dependent components that are often overlooked in audits. Through two fundamental equations, the book explains why effort alone cannot prevent breakdowns and explores the mental and operational traps that lead to unnecessary complexity. With practical insights and real-world examples, it encourages operators to simplify and re-evaluate their approaches to build more resilient, manageable businesses. This concise, direct guide aims to transform how entrepreneurs understand and manage their systems for lasting success.