The Art of Social Selling
Narrated by Judy Hoctor
- Released
- February 18, 2014
- Length
- 7 hrs 42 mins
- Format
- Unabridged Audiobook
- Publisher
- Ascent Audio
"The Art of Social Selling" is a practical guide that explores how social media platforms like Facebook, Twitter, LinkedIn, and Pinterest are transforming purchasing decisions and sales strategies. Featuring research and real-world examples, the audiobook provides methods for building online relationships, executing platform-specific sales tactics, tracking trends, and leveraging social shares to boost sales in both B2B and B2C contexts. It also emphasizes the importance of setting goals, utilizing analytics, and capturing mobile sales in an increasingly connected world.
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