Cover of UnSelling

UnSelling

Narrated by Scott Stratten , Alison Kramer

Released
July 27, 2020
Length
6 hrs 31 mins
Format
Unabridged Audiobook
Publisher
Ascent Audio
UnSelling emphasizes shifting the focus from quick sales to building meaningful and lasting customer relationships by prioritizing service, branding, and engagement. It advocates for creating loyal clients who refer others and become the go-to choice in their market, rather than concentrating solely on individual transactions. The audiobook encourages connecting authentically with customers through content and social engagement to stand out in a noisy marketplace.

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