Data Driven
Narrated by Elizabeth Lundy
- Released
- July 27, 2020
- Length
- 4 hrs 50 mins
- Format
- Unabridged Audiobook
- Publisher
- Ascent Audio
Data Driven is a practical guide that explores how organizations can leverage big data and predictive analytics to transform their sales functions, improve decision-making, and gain a competitive edge. Using the story of a sales chief facing high expectations, the book provides insightful commentary and step-by-step guidance on implementing the Prescriptive Action Model. It emphasizes the importance of adopting data-driven practices to enhance operational effectiveness and strategic success in modern sales.
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