The Art and Science of Running a Car Dealership

This book serves as a practical guide for general managers and dealership leaders, sharing insights and lessons learned from the author's extensive experience in the auto industry since 2004. It emphasizes the importance of adapting to a rapidly changing market influenced by social media, digital savvy buyers, and industry disruptions, while highlighting the high stakes of operational mistakes in automotive retail. With a focus on sharpening leadership skills and understanding emerging trends, the book aims to prepare dealership professionals for the evolving landscape and the next generation of tech-savvy car buyers.