Hype

Hype, authored by former Vice journalist Gabrielle Bluestone, explores the rise of scams and con artists in the digital age, examining why people continue to fall for these elaborate schemes. Drawing on scientific research, marketing strategies, and exclusive interviews, the book analyzes the cultural and psychological factors fueling viral grifts and social media hype. It provides a revealing look into the manipulation tactics behind many modern scams and offers insights on how consumers can protect themselves.