Start Telling People

"Start Telling People," written and narrated by Silicon Valley marketing expert Chris Matthews, offers practical insights into the unique marketing strategies essential for early-stage start-ups. The book emphasizes that marketing is a disciplined approach rather than just an activity and provides actionable frameworks, examples, and interviews to help founders build attention, demand, and cohesive brands as they grow. With a focus on team-building, product positioning, and collaboration, it serves as a valuable resource for start-up founders, investors, and marketers aiming to accelerate growth and visibility.