The Future of Competitive Strategy

In The Future of Competitive Strategy, Mohan Subramaniam explores how legacy firms can adapt to the digital era by blending their traditional strengths with the transformative power of data and digital ecosystems. Drawing on examples from companies like Caterpillar and Whirlpool, the book offers insights into leveraging data, developing tailored digital ecosystems, and creating new sources of competitive advantage. It discusses how sensors, IoT, and digital platforms can unlock value, enhance customer experiences, and transform traditional business models without sacrificing security or privacy.