New World, Inc.

"New World, Inc." explores the surprising origins of American settlement, revealing that three generations of English merchant adventurers, driven by profit and innovation, rather than pilgrims, played a pivotal role in founding America. The book details the rise of the first joint-stock company and the adventurous spirit that fueled England's push westward into the New World, highlighting the significance of trade, risk-taking, and entrepreneurship in shaping American history. Through extensive research, it offers a fresh perspective on how economic motives and pioneering endeavor paved the way for the continent’s settlement and its enduring entrepreneurial culture.