Cover of How Hollywood and Harvard Partnered to Save Lives

How Hollywood and Harvard Partnered to Save Lives

Narrated by Giovannie Cruz

Released
October 18, 2016
Length
3 mins
Format
Miscellaneous
Publisher
Now I Know
This audiobook explores the influential role of television as a powerful medium that reaches audiences beyond simple entertainment. It discusses how marketers can leverage TV, especially through product placements, to subtly promote products by associating them with popular characters. The content highlights the strategic use of television in shaping consumer perceptions and behaviors.

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