Live Laugh Love

In Live Laugh Love, best-selling author Kristin Kobes Du Mez offers a compelling history of white Christian womanhood in the United States, tracing its roots from late nineteenth-century New Thought to contemporary consumer culture. Through an exploration of Christian bookstores, Hallmark movies, and popular lifestyle brands, Du Mez uncovers how seemingly trivial aspects of this culture intersect with broader theological and social movements. She highlights the emergence of a feminine ideal shaped by both empowerment and manipulation, illustrating how these dynamics have influenced lives, families, and politics for over a century.