How to Win an Indian Election

Released: November 19, 2019

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In "How to Win an Indian Election," a former election campaign consultant offers an insider's perspective on the intricate dynamics of modern electoral politics in India. The book explores the vital roles of political consultants, data analytics, and financial influence in shaping campaign strategies, as well as the challenges posed by misinformation and divisive propaganda. Drawing on research, interviews, and personal experiences, it provides a comprehensive look at what it takes to succeed in today's competitive election landscape and considers the future of political strategies in the country.

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