Winning Minds
Narrated by Glen McCready
- Released
- February 25, 2020
- Length
- 7 hrs 11 mins
- Format
- Unabridged Audiobook
- Publisher
- Audible Studios
In Winning Minds, renowned speechwriter Simon Lancaster explores the ancient art of communication and its relevance to modern leadership. By integrating insights from neuroscience with principles of historical rhetoric, he reveals the powerful cues and signals that influence success in politics and business. This audiobook offers a fresh perspective on effective communication, emphasizing the impact of metaphors, stories, and sound bites on the brain, all while addressing the pressing need for trust in today's leaders.
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