Total Quality Management: The New Management Model
Narrated by Lloyd Bochner
- Length
- 2 hrs 25 mins
- Format
- Unabridged Audiobook
- Publisher
- Phoenix Books, Inc.
This audiobook explores the transformative concept of Total Quality Management (TQM), emphasizing its comprehensive nature as highlighted by the word "total." It illustrates how leading companies such as 3M, FedEx, and Ben & Jerry's achieved remarkable success through a committed focus on superior quality and customer satisfaction across all organizational functions. By adopting a customer-driven approach and systems thinking, this audio delves into how these businesses improved their processes, enhanced interrelationships among team members, and adapted to the evolving marketplace.
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