The Rise of the Rest

In The Rise of the Rest: How Entrepreneurs in Surprising Places are Building the New American Dream, Steve Case, cofounder of America Online, explores how innovative entrepreneurs are revitalizing cities and fostering job creation in unexpected regions across the United States. Launched in 2014, Case's Rise of the Rest initiative aims to promote a thriving startup culture beyond traditional tech hubs, emphasizing the importance of inclusivity in the entrepreneurial ecosystem. Through engaging road trips and inspiring stories of founders in diverse communities, Case highlights the transformative potential of startups in shaping America's economic future, while advocating for greater access to venture capital for underrepresented groups.