Location is (Still) Everything
Narrated by Tom Parks
- Released
- July 15, 2014
- Length
- 6 hrs 38 mins
- Format
- Unabridged Audiobook
- Publisher
- Brilliance Audio
In "Location Is (Still) Everything," Wharton professor David R. Bell explores how our physical surroundings significantly influence online shopping behaviors. Contradicting the notion that the Internet flattens the world and minimizes the impact of location, Bell highlights factors like nearby stores, local trends, and sales taxes that shape our purchasing decisions. This audiobook is an essential listen for entrepreneurs, business students, and investors interested in understanding the interplay between geography and digital consumption.
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