Teenage Wastebrand

This insightful audiobook, based on over 30 years of marketing expertise, explores the challenges brands face during their adolescent stage of growth and offers practical solutions for overcoming them. Through identifying common symptoms and analyzing successful case studies like FedEx and Netflix, Evelyn Starr provides clear questions and step-by-step guides to help business owners diagnose and address their brand's issues. With its engaging examples and easy-to-understand approach, the book aims to demystify brand struggles and set your business on a path toward greater growth and success.