Upside
Narrated by Tom Parks
- Released
- April 18, 2017
- Length
- 7 hrs 43 mins
- Format
- Unabridged Audiobook
- Publisher
- Brilliance Audio
"Upside" explores how demographic trends influence markets and economies, revealing hidden opportunities for investors, marketers, and entrepreneurs. Demographer Kenneth Gronbach analyzes data on generational shifts, age-related consumer behavior, and sector growth to help listeners understand and navigate the future landscape shaped by population changes. The book offers insights into predicting trends and aligning strategies with upcoming demographic shifts, providing a valuable resource for harnessing future potential.
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