The Charisma Myth (International Edition)

"The Charisma Myth" explores the science behind charisma, revealing how it can be understood, learned, and applied through practical techniques. Combining engaging stories, scientific research, and actionable tools, the book offers insights into what charisma truly is and how to harness it in everyday interactions. Olivia Fox Cabane takes a scientific approach to demystify this often mystical trait, making it accessible and achievable for anyone.