Cover of Secrets of the Moneylab

Secrets of the Moneylab

Narrated by Matt Addis

Released
February 11, 2011
Length
8 hrs 28 mins
Format
Unabridged Audiobook
Publisher
Penguin
Secrets of the Moneylab, by Kay-Yut Chen and Marina Krakovsky, explores how insights from new economics and social psychology can be applied to boost business success. Drawing on research from a laboratory setting, it reveals ways to shape consumer desires, implement effective incentives, and mitigate risks. Read by Matt Addis, this audiobook offers practical strategies grounded in understanding human behavior to enhance your company's performance.

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