Go Woke, Go Broke

In Go Woke, Go Broke, bestselling author and veteran financial journalist Charles Gasparino explores the rise of social justice activism within corporate America and its impact on the global economy. Drawing on insider interviews and exclusive reporting, he examines how major companies embraced "woke" politics, only to face significant backlash from consumers and investors alike. Gasparino provides an inside look at the origins of ESG and stakeholder investing, offering a detailed analysis of how corporate leaders and institutions have been influenced by radical activism and its consequences for market stability.