On Good Authority

"On Good Authority" offers a proven system for planning, promoting, and profiting from a how-to book that can establish you as a go-to expert in your field. Drawing from interviews with top thought leaders, the book guides you through identifying the right idea, building an audience, securing media opportunities, and creating lasting business value. It emphasizes that a well-executed book can be a powerful tool for career growth and authority, providing practical steps to make your writing efforts truly impactful.